Industry Playbook
Homeowner Outreach Lists for Local Mortgage Brokers
Build local homeowner outreach audiences from estimated equity, recorded adjustable-rate mortgages, HELOCs, and loan-type data.
Target Audiences
Recommended property lists for this playbook
Choose a pre-configured audience recipe below, or open the featured starter list with all industry filters pre-loaded.
High-Equity Property Lists
Build list Find homeowners with 50%+ estimated equity for seller farming, cash-out refinance outreach, solar, or home renovation campaigns.
Adjustable-Rate Mortgage Property Lists
Build list Identify homeowners with recorded adjustable-rate mortgage (ARM) liens to offer fixed-rate refinancing or equity financing solutions.
Government-Backed Mortgage Property Lists
Build list Locate properties financed through FHA, VA, or USDA loans for targeted streamline refinance, VA benefit education, or MIP reduction campaigns.
HELOC Property Lists
Build list Find homeowners with recorded junior home equity lines of credit (HELOCs) to propose debt consolidation, first-lien refinances, or major home projects.
Free-and-Clear Property Lists
Build list Target properties with 100% equity and no recorded active liens for cash seller campaigns, private lending, or major renovation offers.
Scope
Public property records, not credit bureau trigger leads
Affix compiles local homeowner audiences from recorded equity estimates, mortgage deed filings, sales history, and geographic boundaries. It does not provide credit-bureau trigger leads, determine borrower credit eligibility, or imply pre-qualification.