Property List
Reach homeowners who have held their property for 10+ years—ideal for listing agents, downsizing campaigns, and high-equity acquisitions.
Illustrative File Format
See how supported property, owner, and list-signal fields can be arranged in an Affix file.
| # | Property Address | City, State | Owner Name | Tenure | Purchase Year | Purchase Price | Current Est. Value | Est. Appreciation | Equity % |
|---|---|---|---|---|---|---|---|---|---|
| 1 | 101 Example Property Rd | Atlanta, GA | Sample Owner A | 28 Yrs | 1998 | $112,000 | $560,000 | +$448,000 | 100% |
| 2 | 202 Sample Parcel Ave | Dallas, TX | Sample Owner B | 25 Yrs | 2001 | $145,000 | $610,000 | +$465,000 | 100% |
| 3 | 303 Example Record Ln | Phoenix, AZ | Example Holdings LLC | 23 Yrs | 2003 | $128,000 | $495,000 | +$367,000 | 95% |
| 4 | 404 Sample Listing Way | Charlotte, NC | Sample Owner D | 26 Yrs | 2000 | $155,000 | $580,000 | +$425,000 | 100% |
| 5 | 505 Example Owner Ct | Tampa, FL | Example Property Trust | 22 Yrs | 2004 | $162,000 | $530,000 | +$368,000 | 92% |
Campaign Strategy
Common campaign applications and targeting strategies for this property audience.
Market to homeowners who have owned their property for a decade or more and may be planning to downsize, cash out, or retire.
Target properties that haven't changed hands in 10+ years for kitchen, bath, window, and exterior modernizations.
Connect with mature homeowners transitioning to low-maintenance living or 55+ active adult communities.
Filter Combinations
Layer these common criteria in the List Builder to pinpoint higher-converting prospects.
Target long-tenure homeowners with substantial unencumbered equity and significant property appreciation.
Focus on stable residential neighborhoods for consistent agent farming and direct mail.
Workspace Export
Available records can include assessor, deed, mortgage, tax, listing, and calculated fields. Coverage varies by property and source.
Owner & Mailing
Property Profile
Equity & Valuation
Sales & Mortgages
Data & Accuracy
Calculated from the most recent recorded deed date. Layer with owner-occupancy and estimated equity to pinpoint established homeowners with significant appreciation.
In the List Builder, you can adjust property types, price ranges, equity minimums, or geographic boundaries before creating your file.
Who it's for
Local Markets
Apply this recipe directly to top US metropolitan areas.